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Complete Guide to Salesforce Forecasting

Salesforce Forecasting is evolving for tomorrow, evolving for the future, and evolving for the next generation of sales leadership. This feature of Sales Cloud has undergone a transformation over the...

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Sales Cloud Unlimited: What Does it Actually Include?

You may have already heard that there is a new Sales Cloud edition joining the family – this edition is actually “Unlimited”.  This post will explore the key functionality of Sales Cloud Unlimited,...

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New Salesforce UE+: Your Complete Guide to Better Sales and Service

Siloed applications and disjoined tech stacks can easily become a company’s worst nightmare. With so many products and services currently available on the market, seamless integration and a clear,...

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Reports and Dashboards to Support Salesforce Forecasting

Over the years, I’ve heard many people claim that Salesforce Forecasting is too basic, or that it isn’t needed in Salesforce as it’s done elsewhere. I repeatedly have the same conversations, asking...

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How to Advance Your Campaign Influence Reporting (in 2024)

Campaign Influence is one of the toughest marketing concepts to grasp. By this, we’re referring to both the concepts and the set of features in Salesforce. While it’s a great tool to have at our...

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How to Manage Revenue Recognition in Salesforce

Revenue recognition is a pivotal accounting principle that defines specific guidelines governing the timing and procedure for a company to record and validate revenue within its financial...

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Salesforce Revenue Intelligence: An Introduction to the Top 4 Features

How much time do you believe sales and sales operations teams actually spend in Salesforce? At least a few hours a day in all likelihood, and that’s how it should be. As a CRM, Salesforce should unify...

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How to Gather Security Requirements in Salesforce

Collecting security requirements can seem like an uncomfortable challenge. As an administrator/consultant, it is unrealistic to assume that end users grasp the various security nuances in Salesforce,...

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Ultimate Guide to Salesforce Pipeline Inspection

Salesforce Pipeline Inspection is revolutionizing the way sales managers and their teams manage their sales pipeline within Salesforce. With a modern and intuitive interface, plus a plethora of...

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3 Ways to Unlock Reporting With Einstein Activity Capture

Einstein Activity Capture is a function to automatically capture activities from Gmail or Outlook against account, contact, lead, opportunity, contract, and quote records. This feature is powered by...

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What Is Spiff? Salesforce Adds Latest Acquisition to Sales Cloud

Although Salesforce has been on an M&A (mergers and acquisitions) hiatus over the past year, it didn’t stop them from acquiring Spiff towards the end of 2023. Before being acquired, Spiff was an...

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How to Use Opportunity Splits in Salesforce

The selling process can be compared to a team sport, especially when it comes to large deals that involve multiple products, demos, conversations, and negotiations. This means that during a deal...

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Salesforce Lead Source vs. Campaign: Which to Use When?

Lead Source and Source Campaign are two mechanisms that underpin the most basic level of marketing attribution in Salesforce.  This is a topic that can often confuse people – but don’t be derailed...

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Territory Management in Salesforce: 10 Things You Need to Know

Managing team selling in Salesforce can be approached in quite a few creative ways depending on your business requirements. However, there are a couple of out-of-the-box options that can significantly...

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Salesforce Sales Performance Management: Future-Proof Your Operational Processes

Planning for the future seller success is one of many responsibilities of the sales ops superhero, from capacity planning and territory distribution to incentives and compensation. With a variety of...

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Financial Reports & Dashboards in Salesforce: Your Step-by-Step Guide

Many finance teams are moving away from traditional business processes that involve spreadsheets and tedious reports and are integrating finance processes with customer relationship management (CRM)...

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Salesforce Announces Refreshed Lightning User Interface

The Salesforce User Interface (UI) has been constantly evolving for two decades now, with every release adding improvements to the overall experience. The most notable change, the Lightning...

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Overcoming Limitations of the Salesforce Lead Object

Leads: a Salesforce staple and a standard object that every admin and developer should be well familiar with. The lead object has been around roughly as long as the platform itself, a whopping 25...

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Salesforce Campaigns: 20+ Things You Should Know

Salesforce Campaigns are an essential Salesforce object for marketers, acting as the central hub for campaign recipients, engagement, budget, and ROI. On the surface, Salesforce Campaigns may seem...

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How to Simplify General Ledger Processes in Salesforce

Keeping financial transactions and records is essential for success in the business world. Whether you’re running a start-up or a large organization, all businesses must keep detailed ledgers to...

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